Marketing Conference 2012

Marketing Conference is one of the Mega event being organized in the month of July by Terrabizz group. Marketing is one of the most important tool for the success of the business. All the big giants, multinationals companies invest a major portion of their revenue on Marketing activities. It depends they are interested in sales, branding, etc… Well Marketing is much more a broader term then just selling. What it includes and how we can benefit from using effecting marketing strategies is one of the crucial task to perform. Marketing Conference is being organized to solve your problem either you are a big giant, a multinational, a national or a local company and see problems in targeting the audience of your right target market. Everyone that belongs to the marketing fraternity of Pakistan will be there.

As someone working with the marketing oriented company, you must be enthusiastic to attend what is going to be the most revolutionary marketing event of the year, Marketing Conference 2012 with the theme “Inspire & Ignite Marketing Excellence”.

Marketing Gurus on the Panel:
Fredrik Härén – Best-selling Author and World’s Renowned Speaker on Creativity & Idea Generation
(His book, “The Idea Book” is included in the “The 100 Best Business Books of All Time”)

Randall Blackford – General Manager Middle East, North Africa, Turkey, and Pakistan, KFC
(He was Gold medalist at Cannes Lions International Advertising Festival)

 Salman Wassay – Chief Commercial Officer, Ufone
Aly Mustansir – Head of Marketing and Brand Management, HBL

Badar Khushnood – Country Consultant, Google Pakistan
Javed Iqbal – Director Marketing, Engro Foods Limited

Shaheen Sadiq – Head of Communication, Nestle Pakistan
H. Aftab Ahmad – Chairman, TNS Aftab
Sarwar Khan – Managing Director, Maxus
Sohaib Sheikh – Head of Marketing, Wateen Telecom
Syed Ali Rizvi – Chief Operating Officer, Interflow Communications
Adil Ahmed – Director, Symmetry Group
Salman Rauf – Director, Empact Activation Services
Imtisal Abbasi – Chief Operating Officer, IAL Saatchi & Saatchi

Sidra Iqbal – A Television Personality, PR Practitioner, Brand Activist and Youth Development Advocate is the master of ceremonies.



"Complete Event Brochure available here http://goo.gl/qGDrD"


Why attend this conference:
There would be a big opportunity to network with professionals, industry gurus, Corporte Tiecons, etc… It is helpful for the professionals as well as for the students. Such a huge number of professionals are coming at one platform. You can get help how to cope up with the challenges of The New Media Dynamics, Brand ROI, Youth Marketing, Delivering Brand Promise, etc…

SPONSORS:
Marketing Conference 2012 has been sponsored by Engro Foods, ARY News, Dalda Foods, Google, CityFM89, Symmetry Group, P@SHA, MIT Enterprise Forum, Advertising Association of Pakistan, Synergyzer Magazine, Brands Magazine, CIO Pakistan, Slogan Magazine, and Brandsynario.com

Registration Details:
Per Participant Fee 7,500/ - PKR
15 % Discount for 3 or More Registrations

For Registrations email register@terrabizgroup.com

Special Discounts:
Avail a Special "Google" discount of  20% i.e:Invest only Rs. 6000 instead of regular fee of Rs.7500... And students with valid ID cards can avail discount of 50%. Sign Up Here http://goo.gl/8kPxJ

Event Details:

Venue : Pearl Continental Hotel Lahore

Date    : July 5, 2012

Time   : 10am-5pm

Training on Blogging by CIPE, Pakistan

A one day training program on blogging has been organized by Center for International Private Enterprise (CIPE) Pakistan chapter  in Lahore. Center for International Private Enterprise (CIPE) Pakistan (a non profit affiliate of the US Chamber of Commerce) a part of Center for International Private Enterprise is going to organize a workshop on bogging in Lahore. Blogging has got much importance in today’s World. So, this workshop is for those people who are interested in contributing blog stories in the interest of public at large on the following areas

• Corruption
• Entertrepreneurship (Youth, Women)
• CSR
• Women Issues

If you have good hands in English and are able to wirte and want to start your own blog, then this is one of the best platforms to join. This is a valuable training program organized by CIPE Pakistan. You will get to know everything about blogging.

CONTENTS:

Session 1: Why blog, key challenges of blogging, thematic areas of blogging

Session 2: Technical bits in blogging, what platform to use for blogging, design and formats of blog, plugins and tools to optimize a blog, making money through blog

Session 3: How to market the blog using social media

PARTICIPATION CRITERIA:

75% of participants would be experienced bloggers who have been blogging for any of the topic. 25% will be the potential startup bloggers.

TRAINERS:


Hammad Siddiqui:
Hammad Siddiqui is qualified from US Chamber of Commerce’s Institute for Organization Management, Hammad Siddiqui,IOM, has over 26 years of senior management experience in international organizations. He currently works as Deputy Country Director at the Center of International Private Enterprise (CIPE). Specializing in institutional capacity building, change management, leadership development and non-profit management, he is also a trained discussion facilitator from The British Foreign and Commonwealth Office. Hammad has developed expertise in social media strategies and integration of various platforms. He passionately blogs on topics such as entrepreneurship, management, career and social media. As a senior level management professional, he posses 23 years of experience and knowledge in the not-for-profit sector. He has strong abilities in the areas of strategic planning and partnership development, operational management, staff development, performance and quality standards, institutional capacity building, budgeting and change management, developing new contacts and strategic partnerships. He had served sixteen years at the British Deputy High Commission and 3 years at the Center for International Private Enterprise (www.cipe.org - A US Chamber affiliate).
 

Hammad Siddiqui is currently developing and managing CIPE's country-wide programs in the areas of Policy Advocacy, Corporate Governance, Economic Journalism, Women Entrepreneurship and Chambers and Associations development. This includes strategic planning through consultations with partner organizations, project development, budgeting, grant disbursements, monitoring, evaluation and reporting.He is running a successful blog. You are advised to visit his blog "Hammad Siddiqui's Blog" which has become very popular in a very short span of time. 

Ashraf Chaudhary:

Mr. Ashraf Chaudhary is Sales Trainer and author of The Craft of Selling "YOURSELF". Ashraf Chaudhary has been in Sales & Marketing for around 15 years with diversified industries ranging from Oil Marketing to FMCGs and from Hospitality to Telecom. He has served Chevron, Tapal Tea, Hashoo Group (Pearl Continental & Marriott Hotels) and Worldcall Group. He has experience in B2B selling, relationship management, sales promotions, trade marketing, retailing, merchandising, appointment of dealers, distributors and franchisees, product launches, sales planning, distribution, brand activation, trouble-shootings, town-storming activities, lucky draws, hiring of staff, trainings, motivational sessions and appraisals etc.

His Training Workshops include The 10 Commandments of Selling, Raising Sales Infantry, Guerrilla Selling, Fire Up Your Sales Force, B2B Selling, The Art of Shepherding, Key Account Management, Consultative Selling, Unleash the Power of Social Media, The Art of Shepherding (A compelling workshop on developing sales leadership), Break the Chains, Key Account Management, Crowning the King (Customer Services), B2B Online Selling
 

REGISTRATION:

Registration is first come first serve basis. So, grab the opportunity to be part of such a valuable training. It is a free of cost training. Registration deadline is June 25 and total seats are 25. For registrations click here http://goo.gl/uRDGv

DETAILS:
Venue   :  Hospitality Inn, Lahore, Pakistan
Date     : June 29, 2012

P@SHA Career Expo 2012

Pakistan Software Houses Association for IT and ITES is brining P@SHA Career Expo this year 2012. It is a series of events which would be held in Karachi and Lahore. P@SHA has always been active in bringing change in the society. Its the platform through which I.T companies get recognized as well as awarded on the basis of their performance.

This time a big opportunity for the students who are in search for jobs in I.T companies. A big platform where students from different universities can participate in it, drop their CV's as well as network with I.T companies representatives. And surely there would be much more chances to get hired. And for those who are studying will have an exposure to the I.T companies of Pakistan.

Event Details:
Karachi  
Venue     : Marriot Hotel, Karachi
Date       : June 02, 2012
Time       : 9:00am - 5:00 pm

Lahore
Venue     : Lahore University of Management Sciences, Lahore
Date       : September 08, 2012
Time       : 9:00am - 5:00 pm

Registration:
Registration is Free. But please bring original CNIC and University cards along with you to participate. 


Links:
Facebook : P@SHA Career Expo 2012, Lahore
Website    : P@SHA

Rux-e-Bismil

Beaconhouse National University brings Rux-e-Bismil... !

A set of persformances being prepared by the students of Beaconhouse National University. The concept revolves around  "The Maya Tree".  BNU Music and Char Gram Dramatics Societies Present arranged an exciting performance with the name The Maya Tree.  BNU Liberal Arts Live Showcases

Opening Rux
Prose Theatrics
Poetry Jam
Manto's Intezaar
Musical Closure

Entry is free.  


Don's miss such an exciting and entertaining opportunity. 


Teasers:

For further details contact: Jawad Raza: 0321-5149242 Muhammad Ali: 0322-8416121 Ahmed Khan: 0321-7115477

Google Business Group Lahore - Meetup #1

Internet importance is increasing day by day. Google Business Group has been created by the professionals who have identified the need of importance of internet, google tools and social media tools to be utilized by individuals for individuals, small businesses, companies and multinationals not only to have just a presence on the web but for personal branding for individuals while having a brand name and receiving sales leads using google and social media tools effectively. 

Google Business Group (GBG) is a group of business professionals who are interested to learn and become more successful in using the internet for their business. This could be to better market their company online, successfully sell products or services on the internet or improve internal / external business processes for their organization.

Registration is Mandatory:
Registration would be closed at 11.59pm on May24, 2012 Thursday. So hurry up and register before deadline. No registration is accepted after it. Registration confirmations will be sent on Friday.


Details:
Facebook                : Google Business Group Lahore - Meetup #1
Online Registration  : http://bit.ly/LyjCXE


Venue                       : Arfa Software Technology Park, Lahore, Pakistan
Date                          : May 26, 2012
Time                          : 4pm-6pm

Imran Khan visiting FAST-NU, Lahore

Imran Khan coming to address of FAST-Nu Lahore on May 7th at Johar Event Complex(walking distance from FAST) at 11:30am. Be There to show respect to a great national hero and become a part of the Insaf Tsunami. DONT WAIT FOR the. THE CHANGE, BE THE CHANGE. Please spread the message among all your friends and support the cause. -Organised by ISF-FAST.
Outsiders also allowed.

DigiMark2011 – Pakistan’s First Digital Media Summit

Pakistan’s First Digital Media Summit has been organized by TEC(Training, Event and Consultancy) with the name of DigiMark2011.  Information has always been the most important tool in history. Information need is an individual or group's desire to locate and obtain information to satisfy a conscious or unconscious need. The ‘information’ and ‘need’ in ‘information need’ are inseparable interconnection. How fast do you really need your information is the most important question in today's world. Human communication was revolutionized with speech perhaps 200,000 years ago, Symbols were developed about 30,000 years ago[, and writing about 7,000.

Mass media refers collectively to all media technologies, including the Internet, television, newspapers, film and radio, which are used for mass communications, and to the organizations which control these technologies. History of Media has been a key role in information sharing. The first high-circulation newspapers arose in the eastern United States in the early 1800s. In the 1840s, the first commercial electrical telegraph was developed, Cinema began to be a large-scale entertainment industry in 1894, The first commercial radio broadcasts in the United States began in the 1920s and the first television broadcasts for a mass audience began in 1936 Germany and UK and then computer, internet and mobile phones had revolutionized the world.

Mass media play a significant role in shaping public perceptions on a variety of important issues, both through the information that is dispensed through them, and through the interpretations they place upon this information They also play a large role in shaping modern culture, by selecting and portraying a particular set of beliefs, values, and traditions like reality. That is, by portraying a certain interpretation of reality, they shape reality to be more in line with that interpretation.

Traditional sources of information such as word of mouth and business publications continue to be critical sources of information. And now-a-days importance of Digital Media "the creative convergence of digital arts, science, technology and business for human expression, communication, social interaction and education", is gaining more importance.

About the Event:
Media has become digital with the advent of technological advancement. And digital media is becoming more and more popular now-days. Pakistan is one of the countries at a high pace towards digital and socila media. Businesses should get benefit from the Digital and Social Media growth. Companies targetting their 'Markets' using digital and social media are getting more and successful results. For this purpose, TEC (Training, Event, & Consultancy) has a taken an innitiative to help Pakistani industry and to bring a change in the society. A great opportunity for the industry sector to participate in it and get the insights of digital and social media advantages.

An event specially designed to guide the corporate sector in building brand image, product promotion, connect to their customers for sale purpose, and take the business to soaring new heights. An opportunity to interact with e marketing veterans and entrepreneurs and benefit from their valuable experiences in terms of knowledge and expertise. Event is focused to deliver value to corporate sector with a 360 degree perspective of online media marketing techniques.

Speakers:

Mr. Monis Rehman  (CEO, Naseeb Networks)
Topic: Online Advertising Trends & the Local Publisher Perspective.

Mr. Badar Khushnood (Country Consultant, Google Pakistan)
Topic: Google Advertising Ecosystem

Mr. Umair javaid / Mr. Farhan Mirza (CEO/ VP, Marketing Strategic Alliance)
Topic: Social Media & Advertising Models – Taking Brands to the Next Level

Mr. Sarmad Ali (Managing Director (Marketing), Jang Group)
Topic: Integrating Digital with Conventional Advertising

Mr. Hassan Khan (Online Media Strategist Media Mind)
Topic: Building Brands through Rich Media

Mr. Muhammad Muaz Bin Shahbaz (Regional Head of Sales & Marketing, ROZEE.PK)
Topic: Digital Environment in Pakistan, Introduction & Moderation

Who should attend:
Primary target audience is corporate sector like MNC’s, Banks, SME’s, digital agencies, social media marketing companies and individuals, this audience would include
• Business heads, • Marketing heads, • Brand managers, • PR/ corporate communication managers, • Media managers, • Digital & social media experts/ analysts, • Processionals from print/ electronic media • Bloggers &• Business students.


It's a great opportunity to participate and meet Industrialists, Corporate Heads, Marketing Heads, Media Professionals, Technology Experts and Bloggers.

Sponsors and Partners:
DigiMARK2011 has been sponsored and partnered by the following groups.
3WOGLE group,  Strategic Alliancez, Jang News Group, PK Economists, Rozee.PK, AVIVONS and Pakistan Today


Event Details:
Venue : Royal Palm Golf & Country Club Lahore, Pakistan
Date   : Thursday, August 18
Time   : 4:00pm - 7:00pm

Registration:
Registration process is available online at
Investment of DigiMark2011 is nominal under the following heads
• Professional @Rs2000/-
• Student @ RS1000/-

Online Transfer to Bank Alfalah, A/c Title: "TEC", A/c No: 0266-10025-79712

Other Information:
Facebook : TEC
Twitter      : #digimark
Website    : TEC (Trainings, Events & Consultancy)

For more information please contact # 0321-4141808, 0300-8006070 or email at info@thetec.org

DigiMark 2011 Official Video: